Rachel Millman sings her rendition of The Star Spangled Banner at Citi Field, The Mets vs The Phillies Game, May 27, 2011 http://www.youtube.com/user/TheMusicMentorTV 
been a long time been a long time
Sorry…what an end of summer! Updated websites both ours and our artists, shows in LA, new recordings, promo song in the UK!! and working hard at getting our series off the ground and into homes.
here’s some news and we need your help. Nicole Berke has one more week to get her funding all together for her next release and you can be a part of her CD!
Kickstarter link: http://www.kickstarter.com/projects/nicoleberke/nicole-berkes-new-full-length-soul-record/backers
Thank you for sharing. TMM
MUSIC CONNECTION SHOWCASES AN OPPORTUNITY WITH KEYMEDIA PUBLIC RELATIONS
WHO DOES WHAT IN THE MUSIC BUSINESS
6 Days Until Rachel Millman Debuts at Feinstein’s
The Music Mentor’s Ashley Diana loves her work & Rachel too!
Hi there. This new blog is from Ashley Diana, the intern who started our Music Mentor Blog. I think KeyMedia Public Relations was her first PR job and I worked with Ashley (during her junior year at Seton Hall) on many aspects of the business – showing her and explaining as much as I could about the PR & music bizness during her time here. I also gave her her first chance to work on Cision, a great PR tool that many companies use to keep their media contacts in check. Since we provide many services for our artists including PR & marketing…this is a great blog about Ashley Diana loving what she has chosen to do. and she had a great surprise the other night when she went to Pandora to check out some music…
On another note: please mark down our new Music Mentor website link: www.themusicmentor.net
Best
DM
___________________
Hi All!
Ashley here…sorry I haven’t written in a while I’ve been very busy lately! Aside from my work with KeyMedia Public Relations, I had another internship at a Public Relations/ Advertising agency where I worked for some very exciting corporations before I graduated from Seton Hall University last month.
I could not have asked for a better time to enter the Public Relations world. It is such an exciting time with the industry shifting away from traditional media and heading more towards digital/ social media. It never ceases to amaze me how social media sites have completely revamped the way society runs. I saw a quote the other day that said “Google before you tweet is the new think before you speak” and isn’t it crazy how true that is?
In the past two months I’ve had the opportunity to go to some of the top PR firms in the world and while they all may have different clients and strategies…one thing everyone agrees on is that social media marketing is the way of the future (which I could not be more excited about!) Not only does this allow companies a cheaper way to get their message out to the public but it also adds a personal touch where the public can interact with their favorite companies or celebrities. (The inner little girl in me is still so excited that I can tweet my favorite Hollywood icons and keep my fingers crossed for a response!)
While Public Relations is going digital…I’ve learned it is still crucial to use traditional media. Traditional news outlets such as The New York Times and The Wall Street Journal are still the first places I pitch to try and get coverage for my clients. I’ve learned no matter what…people will still turn to credible sources they’ve always depended on to get their news. Programs like Cision and Vocus make finding the best news outlets easy by building a media list based on the geographical location. I remember the first day I came to KeyMedia after my interview Denise Marsa looked at me and said “Your first task is I need you to divide a list of over 3,000 media outlets into different regions in America so we can create media lists by regions to pitch to reporters.” I remember thinking to myself how am I possibly going to do this? Just a short year later I can’t even imagine my life without Cision.
At every interview everyone always asks the question Why PR? The question I always want to ask back is why not PR? I go into work every morning and I never know what to expect. Every time I think I know how I’m going to go about my day…at least three unexpected things happen that I need to take care of first. Call me crazy, but I love being kept on my toes and never knowing what I’m gonna get!
On a completely different topic I just had to share with everyone what happened to me today. I was going to do my hair earlier and turned on Pandora for the first time in a while. Apparently now Pandora is linked with Facebook and can sort through your interests to make recommendations for you. I went to type in an artist and Pandora automatically selected Rachel Millman. I screamed loud enough for my dad downstairs to wonder what was going on. GO RACHEL MILLMAN!!!!!! Get tickets to her next show!
Hope all is well! I’ll be in touch again soon!
Best,
Rachel and The National Anthem @Met/Phillies Game, Nicole Berke Packs Venue, a Sound Person is key, Dane Michael Glynn in Men in Black 3
It has been a crazy few weeks since my last post. Apologies…wearing so many hats- keeps me on my toes!
Rachel Millman did an amazing job Memorial Day Weekend. She sang our national anthem beautifully- she kept to the melody and sang it with grace and respect and power. The crowd went crazy with love! Next up FEINSTEIN’S. July 31 NYC!!
Nicole Berke played a packed set in Portland this past weekend and that means as her fans increase, the door income increases and her profits grow. She can now pay her band and herself more. Earning as a musician is key. WE also are now hiring a sound person Chris Peterson for the sets- sound is very important. Giving people high entertainment value all around will help to show people you are serious about what you do and you want them to hear your music the best it can sound at any venue. I found Chris as I took out a listing for a sound person in Portland and his resume stood out for me. He is now also handling sound for other bands so all the acts pull their resources to cover his fee. He proved himself by doing a few shows for a minimal fee and now is getting his basic fee. Everyone is pleased. and the audience grows!
Dane Michael Glynn had an extra part in Men in Black 3 last week and loved it! Being on the set was so cool for Dane and he learned so much. He was professional, on his game and appreciated the opportunity.
All things growing…as summer begins.
To the music.
Best,
Denise
The Triple Threat-How Is Yours Coming Along?
Dane Michael Glynn and I (Denise Marsa as sometimes other bloggers from TMMTV blog) went into NYC on Friday May 6, 2011 for an audition. It was a wake-up call for Dane who has been thrilling audiences in various productions in Morristown, NJ. such as: Morristown’s Got Talent finalist 2 years in a row, Morristown High School Productions; and summer theater camps. The audition was for The Papermill Playhouse in New Jersey, a non-equity call for male dancers/singers age 16-22. It is/was for a show called Newsies. I had never heard of it before so I did some research. It was a Disney movie from 1992 and Christian Bale starred in it. http://www.imdb.com/title/tt0104990/ Interesting.
It was an eye opening experience for Dane as it was his first big NYC audition. There were 300 potential Newsies at Pearl Studios. It was a good look, a realistic look, at what it takes to start your mission to land on Broadway. There are thousands of hopefuls each year that come to NYC to make it, and for them that means landing a role on Broadway. The dream lives on bigger and brighter than ever!
My cousin Cary Lowenstein played Mike in Chorus Line on Broadway in the 80′s. He was a great talent and he landed the role very young and with very little experience. But what he was- what he had was extreme talent as a dancer, singer and actor. He was 100% focused and he was self taught. What people in the theater call “the triple threat.” Agents want it as well. Singing, dancing, acting. All of it. Look at Gwyneth Paltrow http://www.imdb.com/name/nm0000569/ She has upped her potential for parts in a big way this last year. Kudos to her for all her hard work. Making it does not mean you stop all the hard work and practice. She sets an amazing example as a successful performer. Never stop working on your game. and do not take FAME for granted.
Dane did a great job and he now realizes it’s time to start ballet lessons and technique lessons. I have suggested he start to take lessons in NYC. He plans to.
How are you doing on your triple threat?
Rachel Millman singing our national anthem Friday May 27 at The Mets / Phillies Game
The Land Had a Dream Free download in honor of Earth Day 2011
Free download for one week htpp://www.denisemarsamusic.com




